The holiday season is here (can you believe it?!), bringing with it the chance to make gifting extra meaningful by choosing items from small businesses. Why shop small? For one, it’s a great way to avoid the chaos of big-box stores, but more importantly, it’s a chance to give gifts that are as unique and thoughtful as the people receiving them. Small business owners pour their passion and creativity into everything they make, and it shows in the quality and care behind their products.
This year, we’re embracing the joy of shopping small and sustainably, and we’d love for you to join us. To make things easy, we’ve put together a gift guide filled with incredible finds from small, female-founded businesses that have something special for everyone — babies, kids, and even the grown-ups on your list!
Many of these inspiring brands are offering can’t-miss deals from Black Friday through Cyber Monday, so it’s the perfect time to check them out.
And don’t forget to click over to our Instagram for an exciting giveaway featuring some of these beautiful gifts!
1. Baby’s First Christmas Diaper by Esembly
The Gift: We love celebrating a little one’s first holiday season with gifts that are as thoughtful and sustainable as they are adorable. Our festive diaper covers are perfect for eco-conscious parents who want to bring a little extra joy to their diapering routine. Plus, it’s part of our reusable system that helps reduce waste and save money — a win for the planet and your family.
The Sale: 20% off sitewide!
Dates: 11/29–12/2
2. Lark Baby Carrier by hope&plum
The Gift: Babywearing has never been more comfortable or stylish. The Lark Baby Carrier is a must-have for parents on the go, combining ultimate comfort for both baby and wearer. Crafted with sustainably sourced materials and available in chic designs, it’s the kind of gift that brings joy well beyond the holiday season.
The Sale: Save up to 40% off select items PLUS enjoy 20% off sitewide with code HPBF
Dates: Ends 12/2
3. The Figgy Ultimate Velcro Play Couch
The Gift: This isn’t just a couch — it’s a gateway to endless creativity and fun! The Figgy is a soft, modular play couch that connects easily with secure Velcro connectors, making it simple for kids to build forts, castles, rocket ships, or anything their imagination dreams up. Durable, versatile, and thoughtfully designed, it’s a favorite for kids and parents alike. Bonus: The washable covers mean messes are no problem
The Sale: Buy the Figgy Play Couch with a wedge (7-piece set) and waterproof liners, and get an extra wedge for free! Plus, receive $20 in Figgy Bucks for your next purchase. Free shipping included with code BFWEDGE
Dates: 11/28–12/2
4. Augustus Wild Boar in the Hazelnut Tailcoat by Hazel Village
The Gift: Meet Augustus, a dapper wild boar who’s ready to charm his way into anyone’s heart.
With his handcrafted details and a cozy hazelnut tailcoat, he’s not just a stuffed animal—he’s an
heirloom piece, made to be treasured for years to come. Perfect for little hands or anyone who
appreciates the magic of whimsical, thoughtful toys.
5. Dabble & Dollop Merry Mixables Holiday Collection
The Gift: Bath time just got a lot more fun. Dabble & Dollop’s Merry Mixables bring holiday scents and customizable bath experiences to kids and parents who want safe, clean, and joyful products. Whether it’s candy cane bubbles or a cranberry-scented soak, this set is guaranteed to spark smiles.
The Sale:
- Black Friday: 11/25 -12/1: 25% Off + Free Bath Pouf on Qualifying Orders. Use code: BUBBLE25
- Cyber Monday: 12/2 -12/8 : 20% Off + Free Mixing Bowl on Qualifying Orders. Use code: CYBER20
6. Coco Bra and Riley Underwear by Archer Wren
The Gift: Give the gift of everyday luxury with Archer Wren’s beautifully crafted undergarments. The Coco Bra and Riley Underwear blend comfort, style, and confidence effortlessly — because the best gifts are the ones that make you feel amazing every single day.
The Sale: Mix and match three or more items for 10% off!
7. Winter Water Factory Organic Cotton Kids’ Clothing
The Gift: Soft, sustainable, and playfully designed, Winter Water Factory’s organic cotton
clothing is a favorite for kids and parents alike. With their whimsical prints and high-quality
craftsmanship, these clothes are built to last (and look adorable in family photos).
The Sale: 40% off sitewide + free shipping from 11/25–12/2 with code SENDLOVE
Support Small, Shop Thoughtfully
When you shop small, you’re giving more than just gifts — you’re championing hard-working women, strengthening local communities, and spreading holiday cheer in the most meaningful way. And with these amazing Black Friday and Cyber Monday deals, it’s the perfect opportunity to find unique, thoughtful gifts for everyone on your list.
Ready to add a little extra magic to your holiday season? Head over to our Instagram and enter our giveaway featuring incredible items from these inspiring brands!
